For four generations, La Preferida continues to be the leading Mexican food brand in the Midwest, based in Chicago, Illinois.
Since our inception in 1949, we carved a special place in the hearts of food enthusiasts nationwide.
Our expansive line of 200+ items -from dried goods to heat & serve meals - appeals to ¨from scratch¨ and convenience cooks alike!
We connect generations through the joy of shared meals and the progress of our journey:
Being “The Preferred” choice is more than just branding; it's about being a cultural bridge that connects generations through the joy of shared meals.
In the image: La Preferida Organic Line, 2014.
We are planning to release new items throughout our 75th Anniversary paying homage to our roots in the Latin and Hispanic community with products like: Chorizo Seasoning, Chipotle Seasoning, Carne Asada Seasoning and Mole.
© LA PREFERIDA INC. 2024